Today Ecover have launched an ad campaign to get us all to reduce our washing frequency, after all the most sustainable wash is no wash!
We were asked by Uncommon Studio, who co-ordinated the ad, to record a “mini podcast” for them to use as a voiceover. We loved having a chat about the campaign and going through some of the stats, just 9 months of extra wear will improve your fashion sustainability by 30%!
Such a great project to be part of and a sustainability message we really believe in.
Watch the advert below:
